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The Pinarello name comes from Italian rider Giovanni Pinarello, who found fame in 1951 by winning the Maglia Nera (black jersey) as the last finisher of the Giro D’ Italia.


In 1953, Pinarello opened a bicycle shop in Treviso, northern Italy. This marked the beginning of the Pinerello bicycle brand. It grew ever-larger and, when son Fausto joined the company, achieved even greater success.


Pinarello supplies top-quality bicycles and has sponsored many grand tour winners. It has collaborated with Team Ineos since 2010, leading to great results for this cycling team.


Various types of Pinarello bicycles will be available at the BICI E BASTA.

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